New Rules of Car Buying

OLD RULE: Spend a Saturday kicking tires on dealership row to decide what you want.

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NEW RULE: Stay home, do your research online, and only visit dealerships for test drives.

ADVICE: There are many ways to research new vehicles online, from magazine websites to the automakers’ own sites. Consume the info, take notes, make a spreadsheet if that’s your thing—but do it before you head out to shop. When you reach the dealership, make the test drives count.

OLD RULE: Stretch your budget to get a nicer car by leasing.

NEW RULE: Consider a lightly used car, especially a certified pre-owned (CPO) one.

ADVICE: Leasing gets you into a nicer car than you probably thought you could afford, but it comes at a cost. You’re not actually buying anything when you lease; you’re paying the difference between the sale price and the car’s forecasted end-of-lease residual value plus interest and fees. A wise alternative is to buy a relatively new used car, letting the original buyer pay the initial chunk of depreciation, which is the biggest hit on a percentage basis.

OLD RULE: Play it safe and only buy on a carmaker’s quality reputation.

NEW RULE: Consider the flattening trend in new-car-quality surveys. It may not be worth paying extra for a brand because it has the highest quality score.

ADVICE: J.D. Power’s quality awards and the surveys that create them are frequently used by automakers as advertising cudgels. But what those proud carmakers often don’t mention is that quality is up across the industry.

OLD RULE: Look for last year’s model to get a killer deal.

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NEW RULE: Wait for a redesigned model. The rapid pace of technology means it’s likely to offer more features and better fuel economy.

ADVICE: This is where doing your research pays off, as any deal on a leftover from last year needs to be weighed against other factors. The first is whether the discount is greater than the loss of value the car has already suffered while it was waiting for you to drive it home. When it comes time to trade it in or sell it, the car is still going to be that one-year-older model, which will make it worth less.

OLD RULE: Buy a new car when your old one wears out.

NEW RULE: Start shopping before you need a new car to make a more informed decision and save money.

ADVICE: For most people, cars are the second-largest purchase they’ll ever make after their home, and similar care should be taken in the buying process. Not feeling pressured to close a deal means you can take advantage of opportunities that arise at the end of the month or the end of the quarter. That’s when dealers can get desperate to move the metal, either to secure bonuses from the automaker for meeting sales goals or to avoid paying inventory costs.

OLD RULE: Cash is king. Offer to pay cash to get a better deal.

NEW RULE: Arrange your financing through the dealership.

ADVICE: The dealer can often get you financing as good or better than your local credit union or bank can, with the dealer still making something off the markup, or “reserve,” on the interest rate. If the dealer can earn a profit on that end of the deal, you may be able to negotiate a lower price on the car.

Experience the All-New 2016 Ford Focus RS for Yourself!

2016-ford-focus-rs-1-e1475512606126So, you think good things can’t come in small packages? Well, think again. “The Ford Focus deserves a look if you’re in the market for a fuel-efficient compact that comes with an extra helping of style, technology, comfort, =and a fun-to-drive nature,” reports Kelley Blue Book. Take a closer look at the all-new 2016 Ford Focus RS.

With its head-turning style and modern good looks, the 2016 Ford Focus RS has all the right moves. Don’t let its compact size fool you – the Focus RS delivers plenty of athleticism and power. This sleek hatchback features a rear spoiler, optional sun/moon roof, performance tires, aluminum wheels, and a choice of four exterior colors. The Focus RS has an overall length of 171.7 inches, overall height of 58.4 inches, overall width of 71.4 inches, and a wheelbase of 104.3 inches.

The 2016 Ford Focus RS’s well-designed cabin has been the recipient of rave reviews. Edmunds says, “The 2016 Focus has a handsome, high-quality interior that can be fitted with impressive technology features.” Left Lane News reports, “The Old World influence is clearly evident in the Focus’ classy cabin, which charms with high-quality materials and a distinctive design.” Standard features include rearview camera, Ford’s SYNC voice-control system, a USB port, Bluetooth, satellite radio with premium sound system, and MP3 player. Available features include blind spot monitoring, lane keep assist, navigation, dual-zone automatic climate control, and the new SYNC 3 infotainment system with an 8-inch touch screen. Standard safety features include driver air bag, side head air bag, 4-wheel ABS, brake assist, passenger air bag, side air bag, front disc and rear drum brakes, electronic stability control, child safety locks, and traction control.

The 2016 Ford Focus RS is powered by a turbocharged 2.3-liter four-cylinder engine that produces an astounding 350 horsepower and 350 pound-feet of torque. All-wheel drive and a smooth six-speed manual transmission come standard. With exhilarating acceleration, agile handling, and top-of-its-class performance, the 2016 Focus RS delivers a truly exciting driving experience.

Yes, the 2016 Ford Focus RS packs a whole lot into a small package. “The RS offers a level of power and performance previously unknown in a domestic compact,” praises Kelley Blue Book. Experience the all-new 2016 Ford Focus RS for yourself: visit City Ford Sales for a test drive today!

Find a Getaway from the Mundane in a Ford Escape

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As the SUV and crossover markets of the auto industry continue to dominate the hearts and minds of drivers everywhere, thanks to their exceptional reliability and versatility, some models stand out more than others. Such is the case with the new Ford Escape, the small SUV that delivers enormous satisfaction with a reliable and dynamic driving experience, as well as the versatility to take on a huge range of demands. For drivers in the Edmonton area, the Ford Escape promises to be an unparalleled option.

With multiple engine options and an abundance of intelligent driver-assist features, the Ford Escape promises to boldly charge into the future, providing many years of automotive bliss to you and your passengers. The refined interior is capable of handling even the most rambunctious people, providing a comfortable and safe way to enjoy every moment on the roads, with many entertainment features available as well. Throughout the greater Edmonton area, there is truly no better crossover or SUV option than the new Ford Escape.

To experience the advantages of it firsthand, browse website, then come see us at 14750 Mark Messier Trail, Edmonton, AB T6V 1H5, Canada. Once you arrive we’ll arrange a test drive with the models that appeal to you most, help you obtain the best finance solution for your lifestyle and budget, and ensure an effortless transition into a more exciting and versatile automotive future.

City Ford – Edmonton, AB

logo#1 Ford Retail Dealership in Edmonton and Western Canada 25 years in a row!

You’ve seen us on TV, heard us on the radio, read our ads and helped us continually win awards for Customer Excellence – now we would like to welcome you to City Ford Edmonton on the Web! Take a moment to check out the latest New Ford vehicles, or browse our online inventory of used automobiles – cars, trucks, SUVs & vans. You can also request a price quote, schedule a test drive, and apply for credit using our online forms. City Ford Edmonton is proud to be your #1 Edmonton Ford Dealership. If you have any questions, please don’t hesitate to give us a call at 1-587-408-6717, or stop by in person at 156 Street and St. Albert Trail.